
The 2025 NFL Draft on-stage hats were released on Friday, and this year’s look features a couple of elements that could spark debate.
Embroidered on each cap is the team name, logo and city or nickname. Then on the bill is an olive branch design that gives it a sea captain vibe. (There’s also a generic NFL hat for Roger Goodell or Rob Lowe.)
Here is every team’s hat:
Each cap also has a team-specific pin attached to it that highlights a bit of local flavor, with some that are more recognizable than others…
Carolina Panthers
This one is easy enough — the Carolina Panthers have a panther. Although it appears to have a severe underbite.
Chicago Bears
Following the logic of the Panthers’ pin, the Bears surely have a be— not so fast. The Bears have the flag of Chicago. Stay alert.
Cincinnati Bengals
The Bengals’ pin is a throne, “representing the Bengals as the ruler of the jungle,” according to New Era. The Bengals have a real-life throne that they use in a pregame ceremony called “The Ruler of the Jungle” where a notable person leads the team’s “Who Dey” chant.
Cleveland Browns
Since Cleveland is home to the Rock and Roll Hall of Fame, its pin is an electric guitar. Surely the only guitar pin in the collection, right? Just you wait.
Denver Broncos
The Broncos’ pin depicts the nearby Rocky Mountains. It also resembles, the Colorado Rockies’ logo, a team most locals try to forget about come football season.
Detroit Lions
The Lions’ pin is a car wheel, which is fitting given the hat identifies Detroit as the Motor City.
Arizona Cardinals
The Cardinals’ pin is several things. It’s shaped like the state of Arizona and includes design elements of the state flag, then sitting on the top right corner is a cardinal, which is also the state bird (UPDATE: Well, New Era claims the cardinal is Arizona’s state bird, but as many readers have pointed out in the comments below, it’s actually the cactus wren).
Atlanta Falcons
It’s a Georgia peach, the state fruit, for the Falcons. Fun fact: Actual Falcons don’t eat peaches, they eat other birds and small mammals.
Baltimore Ravens
The Ravens’ pin is a Maryland Blue Crab, a local delicacy. Someone just needs to make an Old Bay Seasoning pin to go with it.
Buffalo Bills
The Bills’ pin is a buffalo. Not a chicken wing or a folding table. Just a buffalo.
Green Bay Packers
A block of cheese would’ve been an obvious choice for the Packers, but New Era decided to go with a deeper cut: a bicycle, “referencing the team’s training camp tradition of riding kids’ bikes to and from practice.”
Jacksonville Jaguars
The Jaguars’ pin depicts the John T. Alsop Jr. Bridge, a bridge everyone outside of Jacksonville will learn about for the first time because of this pin.
Kansas City Chiefs
The Chiefs’ pin bears the number “142.2.” No, that’s not Andy Reid’s favorite radio station, it’s the decibel level Chiefs fans achieved at Arrowhead Stadium on Sept. 29, 2014, achieving a world record for the loudest crowd noise. It happened during a Monday night game against the New England Patriots. They beat Tom Brady and the Pats 41-14 that night.
Las Vegas Raiders
The Raiders’ pin is the silhouette of their home, Allegiant Stadium. Of all the iconic imagery associated with the Raiders and Las Vegas, this choice is kind of surprising. Why not Al Davis’ sunglasses or a casino buffet?
Los Angeles Chargers
The Charger’s pin combines the California grizzly bear and star from the state flag with the franchise’s lightning bolt logo. The result is a symbol that looks like it’s teasing a sequel to The Flash where he has to defend California against a Kryptonian supervillain.
Los Angeles Rams
The Rams’ pin is a mariachi jacket representing the Mariachi Rams, a group that plays at SoFi Stadium during every home game.
Miami Dolphins
The Dolphins pin is a wind-blown palm tree, referencing “the team’s speed and home state.” If they wanted to more clearly convey speed they should have done Mike McDaniel sprinting off the field at halftime, though.
Houston Texans
The Texans’ pin reads “H-Town Made,” the team’s slogan. Why “H-Town” apparently it’s unclear who started it, but the ’90s R&B group with the same name might want to talk to a lawyer.
Indianapolis Colts
The Colts’ pin is a hammer and anvil, which are used in the team’s pregame tradition. They would sell way more hats if it was of Caitlin Clark though.
New York Jets
The Jets’ pin is the Statue of Liberty’s torch, which is perfect for this. But New York has so many iconic symbols. So which did the Giants get?
New York Giants
The Giants’ pin is a subway car. Oh.
Philadelphia Eagles
The Eagles’ pin is the Liberty Bell, because of course it is. And because I guess a tush push pin could be seen as inappropriate.
New Orleans Saints
The Saints pin is an umbrella — another one that most probably wouldn’t expect. The parasol umbrella is “a popular symbol of New Orleans culture,” according to New Era. Larry Holder informs me that in the ’80s, late Saints owner Tom Benson would dance on the field with a parasol after wins. Once someone explains to this year’s Saints draft picks what the 1980s were I’m sure they’ll find that fascinating.
Minnesota Vikings
The Vikings pin is, of course, a viking helmet. Very cool and very obvious.
New England Patriots
The Patriots’ pin is the 22-story lighthouse at Gillette Stadium, the tallest “lighthouse” in the country. It may or may not have been where Bill Belichick watched Tom Brady’s 2021 Super Bowl win.
Washington Commanders
The Commanders’ pin is a hog, referencing both the team’s mascot, Major Tuddy (who is a hog), and Washington’s famed offensive line from the ’80s, nicknamed “The Hogs.” Except, this looks a bit more like Babe: Pig in the City than a hog.
Tennesse Titans
And here’s another guitar. The Titans’ pin is an acoustic guitar, though. But country music can use electric guitars, too. And rock music can use acoustic guitars. Guitar stereotyping needs to stop.
Pittsburgh Steelers
The Steelers’ pin is of the Roberto Clemente Bridge, one of Pittsburgh’s many bridges. That makes two bridge-themed pins in this collection now. And up next we have the San Francisco 49ers. I bet we all know what their pin is gonna be, right?
San Francisco 49ers
The Niners’ pin is… a fog horn? So wait, the Jaguars have the John T. Alsop Jr. bridge, the Steelers have the Roberto Clemente Bridge, but the 49ers don’t have the Golden Gate Bridge? New Era’s out here throwing curveballs.
Seattle Seahawks
The Seahawks’ pin is a Sasquatch wearing a 12th man jersey. The team famously considers its fans to be their 12th man on the field, but why a Sasquatch? According to New Era, it represents “the fact that Big Foot lives in the Pacific North West.” A lot of cryptozoologists working at New Era, apparently.
Tampa Bay Buccaneers
The Buccaneers’ pin is a skull, as in their logo.
Dallas Cowboys
The Cowboys’ pin conveys the long-standing claim that they are America’s team. This pin will likely annoy everyone who isn’t a Cowboys fan.
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(All photos: New Era)
